Roiel Scoops
Timeline
March 2025
The challenge
Designing a website for Roiel Scoops Ice Cream meant understanding both the business goals and the needs of its customers. The ice cream shop wanted a website that not only showcased its flavors, specials, and hours but also made ordering easy and appealing. The challenge was creating a colorful, fun, and engaging design that reflected the joy of the ice cream experience while ensuring an intuitive user experience for both new visitors and regular customers..
The Process
Designing the Roiel Scoops Ice Cream website began with understanding the shop’s goals and the needs of its customers. I mapped out user journeys to ensure visitors could easily explore flavors, view specials, and check hours. From there, I created wireframes and multiple design concepts, experimenting with playful layouts, bright color schemes, and interactive elements to make the site fun, engaging, and easy to navigate. Each iteration was tested to ensure a seamless experience for both first-time visitors and regular customers.
The Outcome
The design solution for the Roiel Scoops Ice Cream website combines playful, vibrant visuals with a clean, user-friendly layout. The site highlights the shop’s flavors, specials, and hours, making it easy for customers to explore.
The owner mentioned that the website and setting her up on google helped her attract more customers. Overall, the website saves time and effort while enhancing the shop’s online presence and customer experience. Check out the VBX Fit case study Check out Loveland Estates case study